Branded Content Day 2018

The Panel Discussion

Good, Better, Best: Paving the way for branded video in 2019

Some highlights from this year’s panel discussion, headed by Andrew Canter from The BMCA and featuring Claire Bartolomeo from VICE+, Rebecca Allen from The Drum, Graham Hayday from Nemorin Creative Film & Video and George Webster from HP.

Why Is Video So Powerful For Brands?

Graham Hayday – Nemorin Film & Video

How To Gauge Success

Claire Bartolomeo – VICE

Where To Start

Rebecca Allen – The Drum

Tell A Good Story

George Webster – HP

Avoid The World Of Bland

George Webster – HP

How To Be Good

Graham Hayday – Nemorin Film & Video

Best Practice For Video Content

Claire Bartolomeo – VICE

How Branded Video Fails

Graham Hayday – Nemorin Film & Video

Video Provides Shareable Moments

George Webster – HP

Good Video Content

Graham Hayday – Nemorin Film & Video

Articles

 

“NEW VIDEO: Branded Content Day 2018 A Great Success” Read the article by The BCMA.

 

“BRANDED CONTENT: Great way to build narrative, but choose partners wisely” Read the article by Drivetribe.

 

Attendee Takeaways

Branded Content Day | Ellen Marzel

Branded Content Day | Emma de Polnay

Branded Content Day | Gareth Hogan

Branded Content Day | Jim Murray Jones

Branded Content Day | Joshua Barnett