The next Branded Content Day is in November 2018.
Here’s the lowdown on the 2017 event:
An online celebration of branded content awesomeness.
On Wednesday November 29, 2017 Nemorin Creative Film & Video in partnership with the Branded Content Marketing Association (BCMA), launch Branded Content Day, an online celebration of branded content awesomeness. Branded Content Day is an informative and fun online industry portal of branded content best practice, wows and wonders.
It’s a curation of branded content’s best bits, with informative articles, topical polls, industry stats and an array of entertaining video charts. There will also be a competition to win £5,000 worth of branded video content production.
When discussing why Nemorin decided to launch Branded Content Day, founder Pete Fergusson said, “The branded content genre has experienced incredible growth and it is changing fast. Branded Content Day is a way for us to celebrate and facilitate the industry by scooping together all the best bits and hosting it all in one place.
We encourage everyone to come and join the buzz.” Andrew Canter, Global CEO, BCMA added, “We are delighted to be partnering with Nemorin to launch Branded Content Day. This is an important landmark for the branded content industry. It demonstrates how there has been a significant shift for branded content into popular culture.”
The growth of the branded content industry is evident. According to marketingmag.com the content marketing industry will be a $300billion industry by 2019. This means it will more than double in four years. Google’s number of indexed pages has grown from 1 trillion to more than 30 trillion in 7 years alone. “Mobile devices are forecast to account for around three-quarters (73%) of the time global consumers spend using the internet in 2018.” Zenith Mobile Advertising Forecast 80% of respondents agreed that their organisation is focused on building audiences – an 18% year-on-year increase (Content Marketing Institute and MarketingProfs)
About Nemorin Creative Film & Video:
Nemorin Creative Film & Video is a global branded video agency. Founded by Pete Fergusson, former Head of Commercial Video at The Telegraph Media Group, Nemorin partners with agencies, publishers and brands to facilitate branded video production.
For Press Information Contact: Pete Fergusson, firstname.lastname@example.org.
Nemorin Creative Film & Video Ltd, International House, 1 St Katharine’s Way, St Katharine Docks, London, UK, E1W 1UN UK
0330 122 47 14
About BCMA: The BCMA is the leading global trade body designed for anyone involved in branded content. It is the pre-eminent global member association leading through best practice on what makes great branded content and how brands, producers and agencies can engage audiences for maximum benefit and payback.